Former Manager of BRC FM Kirfi, tasks BRC Alkaleri presenters on professionalism, effective programme delivery
By, Muhammad Alhaji Abdullahi
A former Manager of Bauchi Radio Corporation BRC FM Kirfi, Waziri Muhammad Ribina, has urged staff of BRC FM Alkaleri, particularly presenters, to demonstrate dedication, hard work and professionalism in the discharge of their responsibilities.
Waziri Ribina gave the advice during a quality control meeting organized at the BRC FM Alkaleri station, where he emphasised the need for presenters to uphold professional broadcasting standards for effective programme delivery.
He urged presenters to embrace modern presentation techniques to make their programmes more engaging, attractive and professional.
Highlighting the qualities of a good announcer, the former Manager identified punctuality, calmness, creativity and effective communication skills as essential attributes required in broadcasting.
On news reporting, Waziri Ribina stressed that journalists and broadcasters must always establish the truth through facts and figures, while maintaining fairness, balance and objectivity in their reports.
He described broadcasters as an important link between radio stations and their listeners, urging staff to uphold the ethics of the profession in their daily reportage.
Muhammad Ribina further identified news reporting, presentation and programming as key areas that require attention to ensure effective service delivery across Alkaleri Local Government and its environs.
Speaking at the meeting, the Manager of BRC FM Alkaleri, Abdullahi Bashir Wunti, commended Waziri Ribina for honouring the invitation and sharing his wealth of experience with the staff.
Bashir Wunti urged staff to put the lessons learnt during the meeting into practice, while appreciating them for their support and cooperation towards its successful organisation.
The manager also announced changes in the station’s leadership structure, appointing Sani Sulaiman as Head of Presentation and Muhammad Alhaji Abdullahi as Head of Programmes.
He charged the newly appointed heads to demonstrate commitment and dedication in their respective responsibilities to improve the station’s performance and service delivery.
Responding on behalf of the appointees, Muhammad Alhaji Abdullahi thanked the management for finding them worthy of the appointments and solicited the support and cooperation of other staff to enable them discharge their responsibilities effectively.
